I know this recording is pretty long but it contains EVERYTHING we discussed about the course. This includes the course goals, the purpose for the course organization and assignments. We also discussed the assignment requirements, group project, exams, in-class participation and classroom resources.
Discussed the novelty and value components of definitions of creativity. Also addresses some of the complications in deciding what is novel and/or valuable. (For audio only: Definitions)
Discuss the different approaches to creativity such as the non-experimental approaches (Mystical approach, Psychodynamic approach, Pragmatic approach) and the experimental approaches (psychometric approach, social/personality approach, and cognitive approach). Concludes with a discussion of confluence approaches to the study of creativity. (For audio only: Approaches)
Distinction between creativity and innovation. Definition of innovation. Incremental and radical innovation and how to use the internal and external dimensions of innovation to distinguish between them. Optimal strategies for established companies and new entrants to a marketplace. Characteristics of disruptive innovation.
Distinction between creativity and innovation. Definition of innovation. Incremental and radical innovation and how to use the internal and external dimensions of innovation to distinguish between them. Optimal strategies for established companies and new entrants to a marketplace. Characteristics of disruptive innovation.
Distinction between invention and innovation. Discusses the different types of innovation by providing definitions and examples for product, service, process, marketing, organizational/social, and business model innovation. Finishes with talk of the product life cycle, manufacturer driven innovation and end user innovation.
Examines the historical influences on Creativity. Includes biblical influences, Grecian and Roman influences and concludes with Medieval influences. (For audio only: History)
Medieval conceptualizations of creativity. How the renaissance was the beginning of our modern understanding of creativity and innovation.
Includes discussion of Extrinsic and Intrinsic motivation
Greater productivity leads to greater chances for innovation. Simontons research on productivity and eminence and creative productivity curves for different professions. Small amount of productive people create most of the new products in their field. Divergent thinking and how it is tested using divergent thinking tasks.
Bringing creative personalities into the organization. Discussion of Richard Floridas ideas about the the creative class and how to attract the creative class into your organization or city. How psychometric approach to creativity has shaped the publics perception of creativity and creative individuals.